Client: PeopleString
The Project:
We first heard of PeopleString through an ambitious word of mouth campaign and we were amazed at the potential for the brand. Not having known the officers in the company we developed a spec commercial listed below as "What is PeopleString?". The work was well received but after months and months of waiting we hadn't heard anything. It was about a year later when we got word that the CEO had finally seen this spec work and was thrilled for us to work on an actual commissioned campaign. The campaign consisted of developing an animated logo build along with two informative promos to help demonstrate in a soft-sell yet focused call to action. It was a pleasure working with the assigned marketing officers and we're proud of the work we put out.